After a careful analysis and a well-planned and organized layout of the
site, we begin to construct original and easily navigated web sites. Using
the most effective designs and technology to deliver the message, product
or service, we create the solutions to produce repeat clients and increase
revenue and productivity, while keeping a consistent focus of our clients'
vision.
With clients such as Malcolm McNab, Yuko Ueyama and business sites such as
Rodneyvision, NetHollywood and the new Be Smart Kids, Inc. we have been
recognized for producing original and professionally designed web sites for
smaller companies which give these clients a "big business" look and in
turn has led to "big business" success.
For example, with the Malcolm Mcnab site
(Fig. 1)
we were asked to create a
graphical and classical look that matched the man with his music as well as
staying close to his Scottish/Irish roots, and to produce features that
would help him to market himself effectively. While in production on the
web site, we made sure to assess future procedures in keeping maintenance
easy and future costs down by not having to rely on a programmer to update,
and hence, save further costs and increase productivity. Our solution was
to develop an easy, user friendly interface for the site owner where his
updates on new projects and other resourceful information could be updated
"on-the-fly" at his convenience. This serves as a marketing tool for him to
advertise his product, his music or his up and coming CD's or Films to new
and repeat visitors. Another solution was that we created a graphical and
easily navigated photo gallery called "behind the scenes", and an
"on-the-fly" links section, customized for editing only by the owner, so
that he could use his leisure time to market and exchange with other sites,
while keeping unauthorized people out.
The result of this is that as our client's site began enjoying a high
volume of hits. He has been able to continuously work to expand as we add
further technology such as mp3 technology for his future music room. He has
also received several write-ups from the musician's union for having, as
they put it, such an "interesting and unique" web site. Is our client
pleased with the product? You bet!
Our goals and strategy for our Japanese
recording artists, Yuko Ueyama (Fig. 2) ,
was to create a graphical interface that reached out to viewers both in
English and Japanese. We also were asked to create an avenue of
communication to download samples of her music, provide information on the
performers as well as herself, produce interactively to attract listeners
and implement a process of an online ordering system without having the use
of a merchant account. Our solution is that upon analyzing her materials,
we used this 'interactively' as the creative inspiration and main look of
the site. Instead of depending on the web browser for the Japanese parts of
her site, we took her materials and graphically implemented the Japanese
characters to produce a very interesting and eye-grabbing look through-out
the entire web site. We provided a guest book and added an automated
linking system by customizing scripts for easy management and viewer
interaction. We customized an online ordering form script allowing her to
keep track of orders and payments online. For her music, we set up a
selection of her songs that could be easily downloaded for instant playing
and listening. The result produced is a successful web site that meets the
needs of our client, and has produced raging reviews on design. Most
importantly, it allows Yuko Ueyama room to expand her capabilities at any
time with less cost, and time saved from her busy schedule to have a
self-maintaining web site.
The result produced is a successful web site that meets the
needs of our client, and has produced raging reviews on design. Most
importantly, it allows Yuko Ueyama room to expand her capabilities at any
time with less cost, and time saved from her busy schedule to have a
self-maintaining web site.